Art Director· Designer · Visual Artist · Illustrator · Photographer

Visual artist and Art Director with 20+ years of experience across art direction, graphic and web design, editorial, branding, illustration and photography. Known for intuitive problem-solving, a highly developed visual eye, and the ability to translate ideas and brand identities into thoughtful, distinctive visual work.

An artist at heart, I approach each project with curiosity, strong conceptual thinking and close attention to composition, typography, imagery, color and detail. I work comfortably across disciplines—from developing a visual identity and directing photography to designing a 56-page magazine, illustrating a book or shaping a digital experience.

Highly productive, organized and collaborative, with the ability to work independently, move quickly and carry projects from initial concept through refinement and final production.

 

EXPERIENCE

FREELANCE ART DIRECTOR, DESIGNER, PHOTOGRAPHER & ILLUSTRATOR

Los Angeles, CA · 2013–Present

Provide creative direction and design for clients across luxury jewelry, beauty, wellness, arts, entertainment, nonprofit and lifestyle industries.

  • Develop brand identities, visual systems, websites, editorial publications, print collateral, campaigns and digital experiences from concept through final production

  • Art direct photography and create original photography, illustration and visual assets

  • Design editorial publications, including the 56-page In-Room Magazine for Esalen Institute

  • Develop creative concepts and present customized, multi-option design solutions based on each client’s goals and audience

  • Collaborate with clients, writers, photographers, developers, marketing teams and other creative partners

  • Lead projects independently while managing multiple priorities, deadlines and production details

  • Recent work includes brand identity and website redesign for Elaine Chong Designs, editorial design for Esalen Institute, and photography, print and communications work for Valley Community Healthcare

BROKEN ENGLISH

Designer / Website Manager · Los Angeles, CA · 2023–2024

Led design and visual management across the Shopify website, email marketing and social media for a luxury jewelry retailer.

  • Redesigned and developed website pages, editorial/press content and digital experiences

  • Designed email templates and managed the transition to a new email platform

  • Worked closely with jewelry designers, photographers and marketing teams to optimize imagery and presentation across digital channels

  • Managed Photoshop production, including color correction, background removal and image preparation

  • Collaborated with an outside development agency to implement design improvements and best practices

  • Contributed to significant growth in online sales, including a 170% increase in December 2023 compared with December 2022

OUTLOOK AMUSEMENTS

Designer / Website Manager · Los Angeles, CA · 2006-2013

Led design and visual management across the Shopify website, email marketing and social media for a luxury jewelry retailer.

  • Redesigned and developed website pages, editorial/press content and digital experiences

  • Designed email templates and managed the transition to a new email platform

  • Worked closely with jewelry designers, photographers and marketing teams to optimize imagery and presentation across digital channels

  • Managed Photoshop production, including color correction, background removal and image preparation

  • Collaborated with an outside development agency to implement design improvements and best practices

  • Contributed to significant growth in online sales, including a 170% increase in December 2023 compared with December 2022

EARLIER EXPERIENCE

YAHOO — Designer, User Experience · Sunnyvale, CA · 2000–2002
Designed visual experiences for Yahoo Shopping, including merchant product pages, promotions, advertising and UI prototypes. Worked within established brand systems while developing new visual solutions and hand-coded HTML.

Citysearch — Web Designer · 2005–2006
Mezi Media — Web Designer · 2003–2005

SELECTED EDITORIAL & PRINT WORK

Esalen Institute — In-Room Magazine
56-page editorial publication; art direction, design, typography, imagery and production

Valley Community Healthcare — Annual Report
Editorial design, information hierarchy and print production

Five Self-Published Children's Books
Written, illustrated and designed from concept through final production

CORE EXPERTISE

Art Direction
Creative Direction · Visual Concept Development · Editorial Design · Brand Identity · Art Direction · Visual Storytelling

Design
Graphic Design · Typography · Layout · Print Design · Publication Design · Digital Design · Web Design · Information Graphics

Image Making
Photography · Illustration · Art Direction for Photography · Image Selection · Photo Retouching · Color Correction

Brand & Creative Strategy
Brand Development · Visual Systems · Design Research · Creative Problem-Solving · Concept Development · Client Collaboration

Production
Adobe InDesign · Illustrator · Photoshop · Print Production · Digital Production · HTML/CSS · Shopify · Squarespace

SELECTED CLIENTS

Jewelry
Harwell Godfrey · Broken English Jewelry · Shay Fine Jewelry · K. Brunini · Rahaminov · Stacked x Reservoir · Sarah Hendler · Signet · Sylvie · Neha Dani · David Alan Jewelry · Established Jewelry · and others

Beauty + Wellness
Esalen Institute · Wellbeing with Chelsea · Sarah Swanson Beauty · Sweet Tea Apothecary · Valley Community Healthcare · Jennifer Caryn Brand Nutrition · and others

Arts + Culture / Entertainment
MEL Magazine · Lyn Paolo · Parallax · Capital Arts Entertainment · The Wayne Theatre · Third Law Production · Ava Otto · and others

PR + Marketing / Events
Women's Jewelry Association · Platinum Guild International · JCK Events · MARK'D · Luxury Brand Group · Communique · Blink Creative · and others

Arts + Design
Renee Rizzuto Interior Design · Ray Art Design · Art Dimensions Online · Art Punch

Nonprofit
Valley Community Healthcare · ZEZE Collective · Momma Mosaic · NAMI · Jobs to Grads

See full list

EDUCATION

San Francisco State University
B.A., Industrial Arts — Emphasis in Graphic Design
Summa Cum Laude

ONLINE

JuliaGomelsky.com
linkedin.com/in/juliagomelsky
instagram.com/julia_gomelsky

TRAVEL

Russia, Austria, China, England, Ireland, Scotland, Finland, Sweden, Holland, Spain, Italy, Sicily, France, Greece, Australia, Mexico, Canada, Israel, Dominican Republic, Panama, Croatia, Bosnia, Switzerland